Kevin Anselmo is the Founder and Principal of Experiential Communications. He helps academics and researchers “translate” their dry content into compelling language that resonates with targeted audiences. Because after all, who has time in our busy world to consume content that isn’t interesting?
Kevin learned the ways of academic and research communications working at two top business schools: IMD in Switzerland and Duke University’s Fuqua School of Business. He leads media training workshops that help academics and researchers communicate their work. As his company name would imply, participants in workshops actually roll up their sleeves and get their hands dirty by applying the communications principles presented. There is good reason for this because when it comes to communications, learning principles from the greatest instructors on earth would result in minimal impact if they are not practiced.
It is important that instructors practice what they preach. On that note, Kevin creates content on his blog and podcast and is also the author of Maximize Your Impact – How Academics Can Communicate Knowledge through Traditional and Digital Media.