Dietram A. Scheufele
Dietram A. Scheufele grew up and did his undergraduate work in a country that militantly refuses to accept the scientific consensus on GMOs being safe for human consumption, only to move to a country for his graduate work that refuses to accept the scientific consensus on climate change. Maybe not surprisingly, his research examines how we all make sense of increasingly complex scientific breakthroughs that we often know little about, and how corporations, universities, and non-profits better can work with citizens to ensure that we use science to society’s benefit. He is currently the Taylor-Bascom Chair in Science Communication and Vilas Distinguished Achievement Professor at the University of Wisconsin-Madison and in the Morgridge Institute for Research. An elected member of the German National Academy of Science and Engineering, and a fellow of the American Association for the Advancement of Science, the International Communication Association, and the Wisconsin Academy of Sciences, Arts & Letters, Scheufele’s consulting experience includes work for DeepMind, Porter Novelli, PBS, WHO, and the World Bank.
He currently co-chairs the National Academy of Sciences, Engineering, and Medicine’s Standing Committee on Advancing Science Communication Research and Practice, and serves on NASEM’s Division of Behavioral and Social Sciences and Education (DBASSE) Advisory Committee, the Board on Health Sciences Policy, and the Division on Earth and Life Studies (DELS) Advisory Committee. Since 2012, he has co-organized four NASEM Colloquia on the Science of Science Communication.
He earned a Ph.D. in mass communications with a minor in political science from the University of Wisconsin-Madison.